I think I am married to the biggest sports nut in the world. Figures that would happen when I am not ‘that’ in to them. 
Well, that will have to change because Tucker is already proving to be deeply in to sports. He loves everything so far; and I mean everything! I have a feeling mommy’s van will become ‘soccer mom van’ before too long.
Well, in our current economy, many sports fields go months – even years – without maintenance, let alone renovation or rebuilding. And when fields fall into disrepair, we lose them as central gathering places in our communities – places where our children engage in team sports or meet up after school for a pick-up game, where we walk our dogs and chat with our neighbors, where adults gather for recreation leagues and families spend leisurely weekends.
For so many of us, we find ourselves living during a challenging time in history. In his inauguration speech last week, President Obama asked what we will do, as individuals, to help rebuild our country. I was deeply struck by his words. Taking steps toward improving our own communities remains one of the most effective ways each of us can get involved.
Embracing this spirit of making a difference, Kellogg’s Frosted Flakes Earn Your Stripes program has initiated a call-to-action for a national field renovation program that kicks off this coming Super Bowl Sunday with a commercial entitled “Plant a Seed.”
The ad focuses on the role we all play in building stronger communities and making a difference in kids’ lives. Because the Earn Your StripesTM program is about inspiring kids to be their very best, “Plant a Seed” shows that before anyone can earn a single stripe, someone has to plant a seed and help give kids places to realize their promise and potential.
The field renovation initiative will make over approximately 50 fields across the United States to help provide better places for families to stay active. Through this program, fields will once again become central and vibrant places of activity and community in cities and towns across the country.
Playing sports can build values like determination, confidence, and friendships in our children and communities. We encourage you to nominate your local field at www.FrostedFlakes.com. We wish you the best of luck, and encourage you to tune-in to watch the “Plant a Seed” commercial as Frosted Flakes launches its national call-to-action to millions this coming Super Bowl Sunday.
I encourage each of you to visit www.frostedflakes.com/#/plantaseed and enter the contest and together we can all help make a HUGE difference for our youth and their future.
About Tanya
