A few months ago, I tried out a new skincare line that blew me away. What was it? Lacura! I have very sensitive skin, so I was reluctant to try something new, but ever since I tried it, I havent really wanted to try much of anything else. I am very excited to announce that Lacura has a cosmetic line out as well. I dont wear a lot of makeup, but when I do, I want it to agree with my skin. Most of you know what I mean when I say this; I dont want a break out, I want it to look nice and I want my makeup to be affordable. Why buy makeup that will break the bank? You can buy Lacura and it is just as good, if not better (in my opinion) than the major brands that you see at large mall retailers.
European Media Says…
“Don’t be fooled by the ridiculously cheap price tag – the quality is top notch…we’re now cramming our baskets with the Lacura Beauty cosmetics line…” – Fabulousmag.co.uk
“My first thought when seeing the products was how expensive the packaging looked – and the products don’t disappoint either. The Liquid Foundation really has the wow factor. The coverage is great without being too cakey, and it blends flawlessly. I’m a convert.” – Fabulousmag.co.uk
If women knew that some of the lower priced, no frills products were equally as effective, then they would be happy to try them out… Lacura cosmetics products in particular were pretty exceptional.” – Nottingham.co.uk
Lacura make up is the Highest Quality with Natural Ingredients
Ingredients are free of fragrances and are not tested on animals:
- Candelilla wax
- Jojoba wax
- Avocado oil
- Seed oil
- Lecithin
- Vitamin E
Literally, you can buy beauty for 75% less!
Consumers continue to make spending sacrifices but looking great doesn’t have to be one of them. Select assortment discount grocer ALDI is introducing the Lacura™ cosmetic collection in its stores in 30 states across the country. Developed by German skincare specialists, Lacura cosmetics are made with the same top-quality ingredients found in expensive labels, without the price tag. Available in a variety of brilliant shades packaged in sleek silver casing, Lacura items offer low-cost luxury for just $1.99 to $3.99 per item.
“Today’s woman is looking for an alternative to high-priced cosmetics, without surrendering quality,” said Joan Kavanaugh, ALDI’s vice president of corporate purchasing. “We are pleased to introduce these exclusive products to the marketplace, a natural progression following the successful launch of the Lacura skincare line in the U.S.”
Lacura products are engineered with natural, nurturing ingredients including candelilla wax, jojoba wax, avocado oil, seed oil, lecithin and vitamin E. Compared to $12-$13 for cosmetic products sold by key competitors, Lacura products retail for up to 75 percent less. The collection is available in a variety of brilliant, long-lasting shades and includes:
Eye shadow: Assortment of four eye shadows sells for $3.99:
- Cocoa
- Velvet Rose
- Lilac Lady
- Opal
Mascara: Assortment of two mascaras sells for $3.99:
- Waterproof in Black
- Volumizing in Black
Foundation: Assortment of four foundations sells for $3.99:
- Translucent
- Beige
- Sun
- Bronze
Compact Powder/Blushes: Assortment of three compact powder/blushes sells for $3.99:
- Translucent
- Beige
- Sun
- Sunset Blush
Lipsticks: Assortment of five lipsticks sells for $3.99:
- Coral
- Cool Sand
- Red Velvet
- Deep Red
- Truffle
Nail Polishes: Assortment of six nail polishes sells for $1.99:
- Rum Raisin
- Sweet Pink
- Cherry Red
- Classic Red
- Salsa Red
- Clear Base & Top Coat
I was fortunate enough to be able to try out the lipstick in Cool Sand, nail polish in Classic red, Foundation in bronze and the fabulous Dial eyeshadow mirror case with 2 beautiful colors of opal. I love all of them! Great colors! Great cover! Great price!
I love the overall look of Lacura make up, the packaging, the feel, the price…. everything!
For more information about Lacura and Aldi, please visit www.aldi.com
About Tanya
I love the Lacura line too. But apparently my Aldi’s is phasing it out. My dau and I both fell in love with the translucent foundation and powder. Now we can’t get them. I’ve googled, gone to eBay and Amazon, all to no avail. I even wrote Aldi’s, asking if I could order from them. But they’re not set up that way.
I have a feeling the line did not go over well in Aldi’s in the US and they are being discontinued. My store has not gotten in any new stock in about a year. They still have some dark foundation (40) to get rid of, and maybe a few lipsticks and nail polishes in less desirable colors. The skin care is great too. And so cheap! I guess maybe that’s the problem. People thought that anything so cheap could not possibly be good.
I’d love to be able to find the foundation and pressed powder somewhere. I loaded up on the toner, night and day eye cream, and CQ10 skin cream.
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I have had a lot of trouble finding the transparent powder at my Aldi’s. Just found out from their personnel that they are discontinuing it. I am so disappointed. Their powder controlled my oily complexion better than any other product I’ve used, from inexpensive to top dollar products. I’m actually heartbroken about it.
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I tried the foundation and really loved the way it made my skin look-looked flawless, but then I started breaking out horribly. I didn’t change anything else in my skincare regimen so there is obviously something in here that does not agree with my skin. I am so bummed because they weren’t just little pimples, they were very large zits on my cheeks but yet I loved the foundation!
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Ann Reply:
May 11th, 2010 at 10:51 AM
@TAG, what is your skin type? I heard that this makeup line is suitable for ppl with dry skin tone
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I have tried the waterproof mascara, nail polish, foundation, and love them all. I have also tried the the facial cleansers and eye gel, and they are great as well. I am thrilled to find such great products at such great prices. They are better than the products I paid four times more for at Sephora. I am a convert to Lacura products. I will be replacing my current products with Lacura when I run out.
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Wow! This product sounds wonderful! Is Aldi’s going to be selling them at their grocery stores? Because if so, we have an Aldi’s 5 minutes from where we live and I just love that store! Thanks Tanya for such a fantastic and detailed review of these products! As an extremely budget conscious person, I am thrilled to find some quality products such as these that I can afford!
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