I breastfed for as long as I could with both babies. Tucker was longer than Kambry, but when she was put on formula, I chose Similac. I am very excited to share with you a new Similac SimplePac. It is awesome! I wish these were around when the kids were on formula! The lid stores the scooper so no more digging around for the scooper when you have a crying, hungry baby.
Breast milk is the ideal nutrition as it provides all the nutrients a young infant needs, and it also helps build the baby’s immunity. For moms who choose to feed with formula, it’s important to choose one that provides both nutrition and convenience. Similac Advance EarlyShieldTM has important immunity building-blocks similar to those found in breast milk. Great for saving mom time, Similac Advance EarlyShield comes in Similac® SimplePac™ powder package with design features that offer a simplified approach to feeding time and 8-fluid-ounce Similac Ready Right Now™ reclosable plastic bottles which require no mixing or measuring.
Similac® SimplePac™, created by Abbott Nutrition, represents the company’s most significant packaging redesign of infant formula powder containers, both in form and function. The revolutionary new package includes key design features – like an innovative “grip-flip-scoop” design – that offer a simplified approach to feeding time.
Features and Benefits
The new parent-friendly Similac SimplePac is easy to use and convenient:
One-hand grip is easy to grab and hold.
- Hinged lid flips open and closes with ease and stays on the container, preventing it from being misplaced.
- Scoop in the lid is easy to find for mess-free preparation – no more digging through formula powder.
- Wide opening makes scooping out formula easier, while the rectangular shape makes home storage more convenient.
- Custom rounded corners exactly match the scoop to help moms and dads get every last bit of formula.
- Peel-back label opens for Spanish translation and additional information.
Design
The new Similac® SimplePac™ is the only infant formula container designed with moms, for moms.
The Similac team conducted extensive research with more than 1,600 moms to understand how to make formula preparation easier. Based on the moms’ feedback, Similac redesigned the standard baby formula can into an innovative, easy-to-use package. For a tour of the innovative package, visit www.SimilacSimplePac.com.
Similac SimplePac will be available in 23.2- and 34-ounce sizes for Similac Advance Early Shield™, Similac® Advance®, Similac® Isomil® Advance®, Similac Sensitive™, Similac® Organic, and in a 22-ounce size for Similac® Go & Grow™ Milk-based and Soy-based, with a suggested retail price ranging from $19.99 – $33.35. The Similac SimplePac and Similac Advance EarlyShield innovations come at no extra cost to retailers, as the formula price per ounce will remain the same.
Similac SimplePac is available at retailers nationwide on shelves next to other Similac products. For more information, visit www.Similac.com.
About Tanya
that is awesome! no more lsot spoons LOL.
I wish I had this for Sam (she was bottle fed)
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that is awesome! no more lsot spoons LOL.
I wish I had this for Sam (she was bottle red)
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